In 2006 Mikkel Borg Bjergsø was a math and physics teacher in Denmark who started experimenting with hops, malt and yeast back home in his kitchen in Copenhagen. Today he exports his micro-brewed beers to 40 different countries and is internationally acclaimed as...
Announcing the campaign for positive export Yes, these may be challenging times for international trade, with the threat of trade wars and the uncertainty arising from Brexit influencing the attitude and behaviour of many businesses. But the danger is that one can...
Most companies have a website and undertake social media activities. Most are confident in counting “likes” and followers – but it is no longer enough to know these facts. You have to keep the audience interested to keep them on track as “followers” and this is...
When a company starts the export journey, very often they only look at whether a product is suitable for export mainly because it has been successful in the domestic market and then whether the support functions such as logistics and marketing can -export often...
How a subscription model can bring you closer to your overseas consumers Many, if not most, exporters have been using agents or distributors to represent them in overseas markets for many years. They then rely on those companies to represent them and secure listings...