Digital marketing and social media…

Real-time, genuine feedback and communication direct from your customers can give you a strong competitive advantage when growing your brand and business worldwide Introduction Any business with serious ambitions of growing its export sales must embrace digital...

Lidl shows the way in many other ways than “Just Price”

Lidl shows the way in many other ways than “Just Price” The Retail Gazette reported yesterday that “Just a third of online retailers are seeing a direct business result or spike in customer engagement from using social media channels in their marketing strategy....