Camelot says the switch to digital lottery helped fend off the worst of the Covid impact on shop sales How Camelot, who runs the national lottery in the UK became the “lottery winner” by restructuring their main lottery platforms by going online Various forms of...
Is Amazon the right platform for your business and export? During this challenging time for businesses of shapes and sizes, there has been a huge focus on online sales and brand building activities. It all sounds easy as during various lockdowns people spend more and...
Using storytelling to strengthen your brand and grow export? Some inspirational examples where leading industry brands from Scotland and Denmark are making a stand with and in many ways creating history Setting the bar high within the industry and showing being part...
For years most exporters within the consumer products sector would export their products through various agents or distributors who would then seek to gain listings at supermarkets and other retailers. If things went really well the larger players would then establish...
How shopping will change in the ‘new normal’ and the impact on exporters Part 2 Direct to Consumer E-Commerce is all about Taking Back Control There is an increasing focus on how manufacturers can develop a sustainable and profitable business using Direct To Customer...
How shopping will change in the ‘new normal’ and the impact on exporters Part 1 A series of two blogs which will guide you through the changes caused by the pandemic Post-pandemic will the way that consumers buy and consume products be changing and, if so, how can the...
Exporting in the ‘new normal’ world Its export, but not as we know it Anybody involved with exporting and global trade is facing many unprecedented challenges and, indeed, also, some opportunities, but how? The coronavirus pandemic is all happening around you…you...
The coronavirus pandemic is all happening around you…you decide how to respond The coronavirus crisis has presented us with challenges and changes to all aspects of our lives and the way that businesses operate and will be operating in the future. Exporting in the...
Over the last few years, the venture capital industry has had a term, a ‘unicorn’ which refers to any tech start-up company that reaches a 1 billion dollar market value as determined by private or public investment. Please note that this not about sales revenue but...
So, what is the future of export? Optimum Export launches our Project Kickstart Export, helping exporters to adapt to the new ‘normal’On 26th June 2019, there was a big conference in London which focused on the ‘Future of Trade & Export’. Great event, with the...